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Stop French Fry theft with the McDonald's Fry Defender app
十二月 01, 2014
Stop French Fry theft with the McDonald's Fry Defender app
Fry theft is prevalent across Canada, which is why McDonald’s Canada introduced today the Fry Defender, the world’s first French fry security system that helps stop fry theft.
McCain Foods Canada introduces new branding
十月 06, 2014
McCain Foods Canada introduces new branding
McCain Foods (Canada) is unveiling a new look, new products, a new website and an entirely new approach to selling frozen potatoes.
Win a handmade kitchen with KETTLE® Chips (UK).
十月 05, 2014
Win a handmade kitchen with KETTLE® Chips (UK).
Now there will be even more reasons to purchase the sharing bags as KETTLE® Chips runs its first ever on pack promotion on the core 150g range (United Kingdom).
MountainKing Potatoes Rolls Out Bold, New Display Units To Boost Impulse Sales
十月 05, 2014
MountainKing Potatoes Rolls Out Bold, New Display Units To Boost Impulse Sales
Texas-based MountainKing Potatoes has taken another step toward helping retailers boost impulse sales, reduce in-store labor and compliment ad features with new, high-graphic display units including large bins for high-volume promotions, easy-to-install display wraps and smaller, yet attractive display-ready stack boxes.
Great Big Idaho Potato Truck takes ALS Ice Bucket Challenge
九月 04, 2014
Great Big Idaho Potato Truck takes ALS Ice Bucket Challenge
Showing its support for one of the most popular fundraisers ever, the Idaho Potato Commission’s (IPC) Great Big Idaho® Potato Truck nominated the Florida Department of Citrus, Washington Apples, and Georgia Peaches to accept the ALS Ice Bucket Challenge.
Potatoes South Australia is calling for a national marketing campaign to improve the reputation of the potato
八月 10, 2014
Potatoes South Australia is calling for a national marketing campaign to improve the reputation of the potato
Potatoes South Australia chief executive Robbie Davis says potatoes are widely considered fattening, high in bad carbohydrates, inconvenient and boring. She calls for a national image campaign.
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Finalists Do-us-a-flavour Canada announced
八月 07, 2014
Finalists Do-us-a-flavour Canada announced
After receiving more than one million flavour submissions from fans coast to coast, Lay's Canada today revealed the four finalist flavours of its 2014 Lay's Do Us a Flavour contest
US Potato Board partners with World Food Championships
七月 30, 2014
US Potato Board partners with World Food Championships
The World Food Championships announced today that the United States Potato Board (USPB) has officially signed on as a partner for the 2014 competition, which will be held in Downtown Las Vegas, November 12-18.
Current incumbent BMB, the agency behind the Happy Days Campaign will also be repitching for the account it has held since 2006
七月 20, 2014
McCain Foods GB is looking for a new advertising agency
McCain Foods GB is looking for a new agency for its UK advertising account, as part of a £20 million review.
Do-us-a-flavor top chip flavors soon arriving in stores throughout the United States
七月 17, 2014
Do-us-a-flavor top chip flavors soon arriving in stores throughout the United States
'Do us a flavor' finalists Lay's Cappuccino, Lay's Cheddar Bacon Mac & Cheese, Lay's Kettle Cooked Wasabi Ginger and Lay's Wavy Mango Salsa Flavored Potato Chips Hit Shelves Nationwide in late July; Fans Can Vote to Save their Favorite through October 18, 2014
Snack companies Amica Chips and ICA Foods limit advertising to kids
七月 03, 2014
Snack companies Amica Chips and ICA Foods limit advertising to kids
Amica Chips and ICA Foods, two major savoury snack companies on the Italian market with a growing international presence, have joined the responsible advertising pledge of the European Snacks Association (ESA).
One Voice Campaign Potato Council gaining momentum
七月 03, 2014
One Voice Campaign Potato Council gaining momentum
Potato Council’s One Voice campaign is fast gaining momentum, with people from all sectors of industry getting involved and doing whatever they can to help spread positive messages about potatoes.
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McCain Foods GB sponsors 2014 Tour de France
六月 15, 2014
McCain Foods GB sponsors 2014 Tour de France
McCain Foods GB will be and official supplier of Tour de France 2014, which starts with an opening stage in Yorkshire.
Cape Cod Potato Chips Launches Two Savory New Cheese Flavors
五月 16, 2014
Cape Cod Potato Chips Launches Two Savory New Cheese Flavors
Cape Cod® Potato Chips adds two savory new cheese varieties to the snack aisle with the launch of Buffalo Cheddar Waffle Cut and 40% Less Fat Aged White Cheddar & Sour Cream.
McCain Australia is using scented panels to entice consumers to buy oven baked chips
五月 15, 2014
McCain Australia is using scented panels to entice consumers to buy oven baked chips
In Australia McCain is attempting to entice shoppers to buy their cooked potato chips in their local supermarket through the use of scented advertising panels dispensing the scent of cooked chips at the push of a button.
McCain Foods unveils Brazilian sharing bowl giveaway in the United Kingdom
五月 11, 2014
McCain Foods unveils Brazilian sharing bowl giveaway in the United Kingdom
McCain Foods UK is giving away thousands of Brazilian-themed limited edition Wedges sharing bowls free with two packs of McCain Wedges to drive volume, frequency of purchase and grow the frozen potato category this summer.
Over 5000 retailers participated in the potato display contest of the Idaho Potato Commission
五月 06, 2014
Over 5000 retailers participated in the potato display contest of the Idaho Potato Commission
More than 5,000 supermarket chains and independent retailers showcased spuds for Idaho Potato Commission's annual Potato Lover’s Month retail display promotion in February, the most ever in the contest’s 23 years.
More to Love: PopChips offers bigger bags and bolder flavors
四月 27, 2014
More to Love: PopChips offers bigger bags and bolder flavors
PopChips inc. announces 'More to Love', giving snackers bolder flavors, a crispier crunch and 15% more chips for the same price.

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