Sponsor of the month(Learn more)
July 31, 2008
ASA: McCain campaign 'Eat your greens' not misleading.
The UK advertising watchdog (ASA) investigated the McCain Foods (GB) "Eat your greens"campaign for McCain Rustic Oven Fries and found the campaign was "not irresponsible or misleading". The campaign features the slogan "Eat yo...
February 27, 2008
Chips and Snacks Production going local, very local
Today we want to address a new development in the snack sector which I would call: 'Snack production going local' . Two companies, 'Fresh Chips' and 'The Chippery' each offer a different concept that eliminates the industrial potato chips production line or the snack factory and replaces it with a mini factory you may soon find on your street corner, literally.