Potato News from the Americas

Super Bowl campaign reveals the next chapter in the brand's 'It's A Cheetos Thing' ad campaign
January 15, 2021
Cheetos® Returns to the Super Bowl Stage with Campaign Starring Ashton Kutcher
Released today, teaser playfully reveals the brand has teamed up with the actor to steal the spotlight at Super Bowl LV ... with more talent to be revealed.
Taco Bell® is bringing back potatoes and testing a new plant-based protein with Beyond Meat® adding to the brand's portfolio of vegetarian offerings.
January 14, 2021
Potatoes are returning to Taco Bell
Teaming up with Beyond Meat® and the return of potatoes bring endless vegetarian customizations to Taco Bell's craveable menu offerings.
PepsiCo Doubles Down on Climate Goal and Pledges Net-Zero Emissions by 2040
January 14, 2021
PepsiCo Doubles Down on Climate Goal and Pledges Net-Zero Emissions by 2040
Pepsico announced it will accelerate its efforts to build a more resilient and sustainable food system, reducing GHG emissions by more than 40% by 2030. In 2020 the company achieved its objective to use 100% renewable electricity in the United States and plans to do the same in Mexico and Australia by the end of 2021
Buscan desarrollar el cultivo de papas en zonas cordilleranas de San Juan y San Rafael
January 12, 2021
Buscan desarrollar el cultivo de papas en zonas cordilleranas de San Juan y San Rafael, Argentina
En el marco de los diferentes trabajos que lleva a cabo el Instituto Nacional de Tecnología Agropecuaria, se está desarrollando una experiencia para la plantación de papa en zonas cordilleranas de San Juan y San Rafael.
Utz Brands To Acquire Vitner’s Snack Food Brand And Distribution Assets; Expands Utz’s Position In Chicago And The Midwest
January 12, 2021
Utz Brands To Acquire Vitner’s Snack Food Brand And Distribution Assets
Utz Brands, Inc. announced that its subsidiary Utz Quality Foods, LLC has entered into a definitive agreement with Snak-King Corp. to acquire certain assets related to the Vitner's brand for a total purchase price of $25 million, subject to customary purchase price adjustments.
Se espera un incremento de la superficie de cultivo de patatas en Brasil impulsado por el segmento industrial
January 11, 2021
Brasil: Perspectivas para la papa en el 2021
Se prevé que este año la superficie total de producción de patatas en Brasil aumentará un 3,4 porciento, impulsada principalmente por el segmento de la patata destinada a la industria procesadora, que se espera que vuelva a crecer después de mantenerse estable en 2020.
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Dênio de Oliveira, CEO of Bem Brasil Alimentos
January 10, 2021
Dênio de Oliveira appointed CEO of potato processor Bem Brasil Alimentos, succeeding founder João Emílio Rocheto
Brazilian potato processor Bem Brasil Alimentos starts 2021 with a new president: Dênio de Oliveira
October – December retail potato sales in the US show continued growth
January 10, 2021
Record Retail Potato Sales in the United States continues in Q4
Record potato retail sales continued from October to December 2020, the second quarter of Potatoes USA’s marketing year 2021. All three months saw an increase in both dollar and volume sales, with the largest growth in December.
Idaho Potato Conference goes virtual this year
January 10, 2021
Idaho Potato Conference goes virtual this year
Given the unusual times of a global pandemic, the Idaho Potato Conference shifted from the annual in-person conference held in Pocatello to three days of virtual presentations.
New Modernized Branding and Logo Signals the Brands Evolution in Food Quality, Sustainability, and Digital
January 08, 2021
Burger King introduces new logo in first complete rebrand in over 20 years
New Modernized Branding and Logo Signals the Brands Evolution in Food Quality, Sustainability, and Digital
Lamb Weston Reports Fiscal Second Quarter 2021 Results; Provides Update for Third Quarter of Fiscal Year 2021
January 08, 2021
Lamb Weston Reports Fiscal Second Quarter 2021 Results; Provides Update for Third Quarter of Fiscal Year 2021
Lamb Weston Holdings, Inc. (NYSE: LW) announced its fiscal second quarter 2021 results and provided a business update for the third quarter of fiscal 2021.
Following an unprecedented year, Tasteful Selections takes the time to enjoy the little things
January 08, 2021
Following an unprecedented year, Tasteful Selections takes the time to enjoy the little things
Tasteful Selections begins new campaign to celebrate the little joys in the New Year.
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Potato LEAF Reaches $2 Million Founders Society Goal
January 05, 2021
Potato LEAF Reaches $2 Million Founders Society Goal
Foundation announces virtual Institute Alumni Summit, July 13-15
PepsiCo leverages AI to create an intelligent monitoring system that improves Cheetos consistency
January 05, 2021
PepsiCo leverages AI to create an intelligent monitoring system that improves Cheetos consistency
To the untrained eye (and mouth), a Cheetos Snack is a Cheetos Snack. But even die-hard snack lovers might not realize the lengths to which engineers go to ensure each bite has the optimal crunch, lightness, and shape.
La Familia Imle: Paul y Kathy en el centro, Peter (el hijo) y su familia a la izquierda, Amy (la hija) y su familia a la derecha. (Courtesía: Minnesota Cultivated Wild Rice Council)
January 04, 2021
El hombre que intenta llevar el cultivo de la patata al siglo XXI
El agricultor Peter Imle intenta reducir a la mitad su cantidad de cromosomas para abrir el camino a muchas nuevas variedades con características más útiles.
Sensor can help save 500 million gallons of water and 250,000 gallons of gasoline across 10,000 acres of farmland
December 30, 2020
Soiltech has expanded the functionality of its soil moisture sensor with temperature, humidity, location and impacts
Enabled by AT&T’s nationwide, highly secure LTE-M cellular network, the Soiltech Sensor precisely records and transmits data for soil moisture, temperature, humidity, location and impacts that may create bruising while crops are being grown, transported, and stored.
Native to the Rocky Mountains, the Colorado potato beetle has now spread to many parts of the world, chowing potato leaves, costing farmers millions—and quickly overcoming most every pesticide thrown in its way. A new UVM study sheds light on how these
December 29, 2020
How Colorado Potato Beetles Beat Pesticides
Native to the Rocky Mountains, the Colorado potato beetle has now spread to many parts of the world and quickly overcoming almost every pesticide thrown in its way. A new UVM study sheds light on how these insects become resistant so fast.
Source: Marketing Year 20 Sales & Utilization Report, Potatoes USA
December 29, 2020
Pandemic impact: Foodservice losses reduce total potato sales in the United States
There was a 5% decline in the utilization of potatoes grown in the United States during the July 2019 – June 2020 marketing year (MY20).

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