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July 15, 2011
Parle, Priya Group team up for Full Toss snack brand
Snack manufacturer Parle has tied up with the Priya Group to manufacture, supply and package wafers and snacks for its newly-launched brand Full Toss. Under the agreement, Priya will manufacture 3,000 tonne potato chips and snacks annually for the FMC... Sponsored Content
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September 10, 2010
PepsiCo India to set up low-cost foods unit as buy out talks with Balaji Wafers fail
After repeated unsuccessful attempts to buy out Gujarat-based snacks majors such as Balaji Wafers and A-Top Foods Products, beverage and snacks maker PepsiCo India is in the process of creating its own low-cost foods business and increasing manufactur...
May 06, 2010
Frito Lay India to up contract farming by four-fold
Frito Lay India is looking at increasing contract farming of potato in India by almost four-fold over the next three years. “Currently, there are 15,000 farmers doing contract farming of potato for us while we are sourcing the commodity from 40,000 f...
May 06, 2010
Frito-lay, ITC to build new potato chips plants in India
Frito-Lay India - with a market share of 60%- is drawing up a fresh game plan to drive volumes. To start with, the company is increasing its manufacturing capacity by setting up a new plant in West Bengal in the second half of 2010.“We are extending ou...
May 05, 2010
Lay's India launches winning flavours of 'Give us Your Dillicious flavour'
The results for the 'Give Us Your Dillicious Flavour' that was launched in October 2009 by Frito Lay's have been declared. Four flavours have been shortlisted from around 1.3 million entries from consumers. Each of the entries that got shortlisted get...
January 07, 2010
Chandubhai Virani, MD Balaji Wafers on (potato) futures
Will the futures trading force several food processing industries in India to close shop? That is one concern many food-based industries are facing in India due to the soaring prices of agriculture commodities. Many industrialists in India believe tha...