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February 07, 2008
Interview with Frito-Lay India marketing execs Gautham Mukkavilli and Deepika Warrier
The branded snacks market has seen increased activity with the entry of FMCG heavyweight ITC. FritoLay, the market leader in this segment, is now faced with the task of guarding its position, even as competitors set targets to garner more than half the...
February 07, 2008
PepsiCo Reports Strong Sales and Operating Results for 2007 Fourth Quarter and Full Year
PepsiCo (NYSE: PEP) reported continued strong operating performance in the fourth quarter of 2007. Net revenue increased 17% in the quarter and reported operating profit increased 9%;core division operating profit, excluding restructuring items, increa...
February 07, 2008
Ganancias de PepsiCo caen en 4to trimestre
La compañía de bebidas estadounidense PepsiCo Inc. anunció el jueves una disminución de las ganancias del cuarto trimestre, afectada por una mayor tasa tributaria y una caída del volumen en las ventas de refrescos carbonatados. PepsiCo -que fabrica P...
February 06, 2008
Troyer Farms to set record for 'The Most People Eating Potato Chips at the Same Time'
On Saturday, February 9, 2008 at 7:30 p.m. at the Tullio Arena, Troyer Farms and the Erie Otters will set a Guinness World Record at the Tullio Arena for "The Most People Eating Potato Chips at the Same Time!" In appreciation to their custome...February 05, 2008
UK: Procter and Gamble to launch Pringles Select, premium bagged kettle chips
Pringles is to take on Walkers Sensations with the launch of a premium bagged crisp line.Pringles Select is a luxury kettle chip that has already launched in the US. It is understood that Procter &Gamble plans to launch the line in the UK this autu...
February 05, 2008
Nairobi's restaurants and local chips processors face potato shortage due to Kenyan violence
A shortage of potatoes is expected to hit restaurants in Nairobi and other towns in the next few weeks because of the violence that has crippled the Rift Valley Province.Nairobi has more than 800 restaurants and over 40 local processors of crisps whose...
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February 03, 2008
Procter & Gamble aumento utilidades en el 2do trimestre de 2007
La agencia internacional de noticias A informó que las utilidades del grupo Procter &Gamble aumentaron en el segundo trimestre gracias a un incremento de sus ventas, ayudadas por el efecto de la caída del dólar, a pesar de un margen reducido. El...
February 02, 2008
P&G Reports Profit and Sales Growth; Announces a Plan to turn Folgers into a stand alone Coffee Company
The Procter &Gamble Company (NYSE: PG) announced net sales growth of nine percent to $21.6 billion for the quarter. Sales were up behind strong volume growth from continued success on key product initiatives and double-digit organic growth in deve...
February 02, 2008
Frito-Lay announces winner Doritos contest during Super Bowl, looking to rekindle youth interest in its brand
Introduced in 1966, Doritos, which according to Frito-Lay comes from the Spanish term for "little bits of gold,"rose to fame as comfort food mostly for male students and young professionals who craved the chip's intense flavor, spiciness an...
February 02, 2008
Frito-Lay steps up the fight for the Indian snacks market with new marketing campaign
With the branded snacks market buzzing with new entrants, the FritoLay division of PepsiCo India Holdings has kicked off a marketing campaign “Chala Change Ka Chakkar”, which the company claims is its biggest ever portfolio initiative in 2008. As part ...February 01, 2008
Walkers Snack Foods Ltd recalled chips over rubber pieces
Walkers Snack Foods Ltd has recalled some date codes of Walkers crisps because the products could contain pieces of yellow rubber. The Agency has issued a Food Alert for Information. A number of different flavours and pack formats of Walkers Crisps a...February 01, 2008
Pringles and Pringles Rice Infusions to launch in 35g bags
Pringles is targeting the £630m single-serve snacks market with the launch of two new bagged products – Pringles Pocket Pack and Rice Infusions Bite Size. Pringles Pocket Pack is a scaled down-version of the familiar Pringles core range. It will be av... Sponsored Content 
January 30, 2008
Funky Monkey™ Snacks Secure National Distribution in Whole Foods Market
Funky Monkey Snacks today announces a national distribution agreement with Whole Foods Market for its delicious, all-natural freeze-dried fruit. Effective February 1, 2008, Funky Monkey’s "Fruit That Crunches!"™ will be sold in all 250 Whole ...January 29, 2008
Walkers abandons Potato Heads line
Walkers has delisted its children's crisp brand Potato Heads as it refocuses its healthy snacking portfolio.The product, which was launched in 2005 backed by a £2m advertising campaign, was one of the first UK better-for-you products from the PepsiCo-o...
January 29, 2008
The Inventure Group: Burger King Snack goes National
The Inventure Group, Inc. today provided an update on the status of its BURGER KING(r) brand salted snack test market and share repurchase plan. The Company reported that vending channel test marketing results for BURGER KING(r) brand salted snacks e...January 29, 2008
Consumer report: Low fat snacks still not as tasty as regular versions
To see whether potato chips and cheese crunchies, those quintessential Super Bowl snacks, can lose their fat but keep their taste, we compared regular versions with some lower-calorie, lower-fat, or multigrain cousins. We also dipped the tortilla chip...January 28, 2008
Mistral Equity Partners acquires Shearer's Foods
Mistral Equity Partners, a private equity firm focused on the consumer and media sectors, announced today the acquisition of Shearer’s Foods, Inc. Headquartered in Brewster , Ohio, Shearer’s is a leading producer and distributor of high quality brande...January 27, 2008
Frito-Lay launches strawberry flavoured Cheetos in Japan
According to this blog, Frito-Lay has launched strawberry flavoured Cheetos in Japan. The Strawberry flavoured Cheetos joins a chocolate flavoured version and a caramel flavoured Doritos.