News on Potatoes in Retail

Our new marketing campaign 'The new packed lunch' has already proven to be successful by catching a spot in the top ten UK Twitter trending topics on 9 February 2021.

February is Potato Lover's Month and Arrowfarms companies Morning Kiss Organic and Gold Bell are introducing new, compostable paper bag potato packaging.

It started snowing in the Netherlands on Saturday evening. Many households are, therefore, serving mashed potatoes again.

According to the two potato experts Andreas Heitsch and Jan Mennerich of the new online platform An-Ja, the key to success lies in differentiating potatoes. With their sophisticated 'potato finder', they enable consumers to easily and conveniently find exactly the right tuber for every dish.

The Potato Union of Russia sent a letter to the Association of Retail Companies (AKORT) and the Union of Independent Networks (SNS), in which it proposed introducing “economy-class” tubers into the assortment.

AHDB is launching a new marketing campaign this February, with the amazing jacket potato (baked potato) at its heart.

Just as QSR-chains use enticing menu board images to drive sales of combo meals, jumbo-sized slushies and other selections, retail grocers are using the same concept to capture the attention of shoppers looking for a side dish for their next prepared, at-home meal.

The Grow Your Own Potatoes (GYOP) Programme will go ahead as planned in 2021 with the support of the potato industry.

PEI Potatoes will be on the small screen once again this year, with a brand new message and commercial. 'Made to Enjoy' is a new approach for PEI Potatoes, aimed more at the end consumer than our previous campaigns.

It is a variety registered by Neiker to help the agricultural sector with innovative products to diversify and adapt to the demands of consumers.

Record potato retail sales continued from October to December 2020, the second quarter of Potatoes USA’s marketing year 2021. All three months saw an increase in both dollar and volume sales, with the largest growth in December.

Tasteful Selections begins new campaign to celebrate the little joys in the New Year.

In one year, a Scottish potato company removed almost 27 tons of plastic from its packaging.

Queremos tratar las patatas como si fueran galletas, en cajas de cartón atractivas y con un contenido particular y de gran calidad.

Viazi (potatoes in Kiswahili) are grown in Kenya since the 19th century. The production and consumption of the potato have grown steadily since.

A new marketing campaign to promote the benefits of the baked potato in the United Kindom by the AHDB will use in-depth consumer analysis to pick the right spud selling point for each segment of the market.

Se ofrecían como tal pero no cumplían la normativa de Indicación Geográfica Protegida

Spar Gran Canaria renovó ayer su convenio para el Fomento de la Producción y la Comercialización de la Papa Local de Calidad en la Isla de Gran Canaria.