Retail Trends uit Duitsland

The slogan ’All in ONE’ highlights the fact that Fruit Logistica gathers the industry’s leading global players under one roof
mei 19, 2022
New brand identity for Fruit Logistica and Asia Fruit Logistica
The leading trade shows for the global fresh produce business and for Asia’s fresh produce business are presenting a modern new logo and introducing a joint corporate design in 2022.
El propietario Robert Koch, Jacqueline Blöckl y Franziska Koch en el stand conjunto del estado de Baviera en Fruit Logistica 2018
april 26, 2021
Robert Koch, mayorista de patatas: 'La regionalidad es un factor importante en la decisión de compra de los consumidores alemanes'
Si bien el mercado de las patatas industriales se paralizó en gran medida durante la pandemia de coronavirus, el mercado de la patata de mesa en la región alemana de Baviera está en auge.
Ambitious young farmer Jan Mennerich (l) and experienced potato merchant Andreas Heitsch are the driving forces behind the 'Potato Finder'. Both gentlemen have been preaching a redefinition of the potato in favour of consumption for years.
februari 04, 2021
Online potato shop An-Ja (Germany) helps consumers find the right potato
According to the two potato experts Andreas Heitsch and Jan Mennerich of the new online platform An-Ja, the key to success lies in differentiating potatoes. With their sophisticated 'potato finder', they enable consumers to easily and conveniently find exactly the right tuber for every dish.

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