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februari 21, 2013
McCain unveils first new brand identity in 50 years in the United Kingdom
French fry manufacturer McCain has worked with design agency BrandOpus to overhaul its entire product portfolio in the United Kingdom. The overhaul includes the introduction of an entirely new logo for the brand, the first such change in over 50 years. Sponsored Content
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december 10, 2012
Get ready for Chip Week 2013
In the United Kingdom the countdown to Chip Week has begun! Running from 18 to 24 February 2013, the annual campaign to promote chips (=french fries) is a fantastic opportunity for growers, merchants and everyone involved in supplying chips to boost bu...
september 27, 2012
McCain Foods GB launches McCain Simply Potato for Mash for UK caterers
McCain Foods is set to revolutionise the use of mashed potato in UK foodservice with the launch of McCain Simply Potato for Mash from September 2012, enabling caterers to deliver a consistently delicious, creamy and fluffy mash, in just 15 minutes, wit...
september 23, 2012
Using sprouted potato seed brings benefits in the north of England
Physiological ageing of Markies potato seed can deliver benefits in terms of crop development, yield, quality and storage potential in the north of England. That was the message from McCain commercial agronomist Rob Blades to potato growers attending ...
juni 07, 2012
McCain Foods GB switches Scarborough plant from pizza to jacket potatoes
Falling pizza sales have prompted frozen food giant McCain Foods to stop producing pizzas in the UK, with the potential loss of around 40 jobs. The company produces McCain Pizza Fingers Cheese &Tomato for retail trade as well as pizza products mad...
juni 07, 2012
Chip Week a highly successful UK campaign
The 21st annual Chip Week has been hailed a success! A review of the 2012 campaign, run by Potato Council, reveals the Week encouraged enough media interest to reach every adult in Great Britain more than 2.5 times, providing opportunities for increase...