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juni 04, 2009
Lay's maakt klant blij met omruilactie
Met een ludieke omruilactie wil marktleider Lay's de komende drie weken bij supermarkten op diverse plekken in Nederland laten zien, dat er duidelijk verschil is tussen Lay's en andere merken chips. En de consument? Die vindt deze ludieke actie van La...
juni 02, 2009
Walkers launches Brit Trips remake: Gary's Great Trips
Walkers, the UK’s no.1 crisps and snacks manufacturer, is back on TV with a multi million pound advertising campaign for its Gary’s Great Trips on-pack promotion. This exciting promotion offers shoppers genuine value by collecting points which can be e...
juni 01, 2009
ConAgra Foods revamps its Look, pledges to deliver 'Food You Love'
Consumers are being let in on a secret: ConAgra Foods is the face behind the brands they’ve had on their shopping lists for years. The company revealed a new brand identity today that highlights the tremendous appeal of its products to consumers-- the ...
mei 28, 2009
Parker Domnick Hunter showcases its latest nitrogen generator at the Snackex
The Domnick Hunter Industrial Division of Parker Hannifin, the global leader in motion and control technologies will showcase its latest at this year’s Snackex exhibition with a fully working nitrogen gas generator system – CO2 mixing station.The demon...
mei 25, 2009
Papas fritas (Snack): Porque antes eran más ricas
Todos sabemos que "el gusto se hace al andar"y para eso nada mejor que haber probado todo para trasformarse en un gourmet. Para muchos la papa frita (snack) es hoy un complemento, para los que por razones laborales la hemos tenido como "...
mei 22, 2009
Craft Guild endorsement for Aviko frozen mashed potato
Aviko’s Super Mash has become the first frozen product to be endorsed with the Craft Guild of Chefs “Fit for Purpose and Quality Assurance” assessment. All varieties of Super Mash were tested rigorously by Craft Guild chefs, including one working in ... Sponsored Content
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mei 21, 2009
Las Pringles vuelven a ser patatas
Dejaron de serlo durante unos años para la justicia británica, pero hoy la Corte de Apelación ha decidido que las Pringles son «patatas chip» y, lo más importante, han de pagar el 15% de impuesto que llevan todos los productos comestibles en el Reino q...
mei 20, 2009
Pringles are potato chips after all, judge rules
The UK taxman has won the right to charge a VAT bill worth 20p for every pack of Pringles sold after a landmark court case defining the product as a crisp. The manufacturers Procter &Gamble has been arguing for many years that the Pringle should ...
mei 19, 2009
Mintel: 100-calorie packs a tough sell: price and size deter hungry consumers (US)
Though weight and health are major issues in today’s society, Mintel sees lagging interest in portion-controlled packaging. Only one in seven adults (14%) currently buy pre-measured packs, and the number one reason they do is convenience. Weight mana...
mei 18, 2009
FSA publishes revised salt reduction targets for 2012
In May 2009 the Agency published revised salt reduction targets for 2012, for 80 categories of foods. These are more challenging than the previous targets for 2010. The earlier voluntary salt reduction targets were published in March 2006 for 85 catego...
mei 13, 2009
EFSA finds lower acrylamide content in Potato chips
Commission Recommendation 2007/331/EC on the monitoring of acrylamide levels in food of 3 May 2007 requires the Member States to perform annually in 2007, 2008 and 2009 the monitoring of acrylamide levels in certain foodstuffs. These data have to be t...
mei 11, 2009
'Lay's local': find out who made your potato chips
This month, Frito-Lay kicks-off its largest ever marketing campaign called "Lay's Local" to celebrate the more than 40,000 Americans across the country who grow the potatoes we use to make Lay’s brand potato chips, who make the chips at Frito...
mei 08, 2009
Builders Breakfast winning flavour in Walkers 'do us a flavour' campaign
Walkers, the UK’s No.1 crisps and snacks manufacturer, today announces Builders Breakfast as the winning flavour of its hugely successful ‘Do us a flavour’ campaign. Receiving a massive 232,000 votes, Builders Breakfast will now become a permanent flav...
mei 07, 2009
Duurzame Energie voor aardappelverwerker Aviko Rixona
Classens Bio-Energy gaat met een wervelbedvergasser energie uit biomassa leveren aan aardappelverwerker Rixona. Het idee was goed voor een prijs bij de NV Regio innovatietender €ureka! 2008.De wokkels bij uw glas bier en de aardappelpuree die u uit een...
mei 07, 2009
Kettle Foods launches Create-a-chip potato chips flavor competition
Kettle Brand® is inviting fans to shake up the next great Kettle Brand® Potato Chip flavor with the Create-a-Chip Kit, sold at select retailers and online for a limited time.A first for chip lovers, the Create-a-Chip Kit includes everything budding fla...
mei 07, 2009
Frito-lay launches SmartFood popcorn clusters - for women only
PepsiCo’s Frito-Lay North America business unit is launching a new snack, SmartFood popcorn clusters, which give women the indulgent flavors they love and also nutrients that they often don’t get enough of. A one-ounce serving of SmartFood popcorn clus...