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januari 20, 2011
Private label gets a quality reputation, causing consumers to change their buying habits
Private label companies continue to introduce better-for-you products and more attractive packaging, all while being easier on consumers’ pockets. Their efforts seem to be working, since recent Mintel research found that 44% of grocery shoppers believe store brand products are of better quality today than they were five years ago. Sponsored Content
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januari 12, 2011
Four Key Opportunities for increasing Retail Potato Sales
As the United Stats potato marketing organization, one of the key areas where the USPB invests our growers’ contributions are in better understanding consumers, shoppers and the retail shopping environment. Drawing on insights and implications gleaned ...
januari 09, 2011
Chris Voigt (20-potatoes-a-day) recognized as Potato Man of the Year by The Packer
Voigt, the executive director of the Washington Potato Commission, Moses Lake, is The Potato Man of the Year award recipient. Voigt received the annual award, from The Packer and its sister publication The Grower magazine, in conjunction with the Nati...
januari 03, 2011
Colored Potatoes Shown To Decrease Oxidative Stress and Inflammatory Damage
In the first known study to address the effects of potato consumption on antioxidant status, oxidative stress and inflammation in humans, a team of research scientists worked with a group of Washington adult males to test the hypothesis that antioxidants from colored potatoes would decrease susceptibility to chronic diseases.