Pringles is a brand of potato and wheat-based stackable snack chips, owned by the Kellogg Company.
The snack was originally developed by Procter & Gamble (P&G), who first sold the product in 1967 - creating the stackable chips product category. Proctor and Gamble dates the launch as October 1968.
According to Proctor and Gamble, the "Pringles" name came about in the late 1960s, when the brand made a list of street names from a Cincinnati phone book that began with "P." Pringle Avenue in Finneytown (a Cincinnati suburb) was available for trademark, and its sound appealed to the brand.
The first Pringles were packaged in a tall, cylindrical metal can with a red wrapper. US National expansion was in May 1975. In 1991, Pringles were sold for the first time outside North America. Currently Pringles are sold in over 140 countries and Pringles are available in more than 100 different flavours.
P&G sold the brand to Kellogg's in 2012.
For fiscal 2014, Kellogg's reported a snacks sales of USD 6.5 Billion.
Pringles are manufactured in five factories around the world: Jackson, Tennessee; Mechelen, Belgium; Johor Malaysia; Kutno, Poland and Fujian, China.
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Pringles
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december 17, 2007
Jingles for Pringles: a £300 winning video ad
A home-made advert that cost just £300 is going to be shown in a prime slot on Christmas Day. Advertising bosses were so impressed with Nils Elders' video, they rejected hundreds of other more expensive works. The idea was to have a jingle composed...
december 10, 2007
Pringles Christmas update
Pringles has always been one of the UK's most popular snacks but 2007 has been an even better than usual year. Not only has the last 12 months seen the exciting launch of new Pringles Rice Infusions, but the core range has gone from strength to strengt...
december 07, 2007
Procter & Gamble says blocked Pringles shipment not intended for China market
Procter & Gamble said a small shipment of its Pringles-brand potato chips rejected by Chinese quality inspectors involved a product not designed for release in the China market. Charles Zhang, a Guangzhou-based spokesman for the company, told XFN-As...
december 07, 2007
P&G says Pringles not made with banned additive
Pringles potato chips are not made with an additive banned in China, Procter &Gamble Co, which markets the potato chips, said on Friday. China state media had reported on Friday that a batch of chips had been blocked from import. The batch of bar...
