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Mayo 25, 2023
Need a recipe for your Fries/Chips in the UK? Try: 'Alexa, Open McCain'
McCain Foods, world’s largest manufacturer of frozen potato products and a global leader in prepared appetisers and snacks, has partnered with Say It Now to launch their first Actionable Audio Ad campaign in Q2 of 2023.
Octubre 19, 2021
Waitrose Signs Up To the Robust Potato Pledge for Organic Potatoes
Waitrose and Partners is set to be the first major retailer to sign up to The UK Robust Potato Pledge, which will see the group move away from the use of copper-based fungicides on organic fresh potatoes in order to combat late blight Phytophthora. Contenido Patrocinado
Contenido Patrocinado
Contenido Patrocinado

Mayo 16, 2016
Kettle Foods Ltd supports Kettle Bites with GBP 1.5 million campaign.
In the United Kingdom, Kettle Foods Ltd is supporting the KETTLE® Bites range throughout May and June, with the aim of educating target consumers that the new products offer great taste, but also a lighter eat for everyday snacking
Marzo 08, 2016
AHDB Potatoes turns to top food bloggers to boost consumption
“Harnessing the power of leading bloggers and vloggers, as well as Twitter, Facebook and YouTube channels will enable us [AHDB Potatoes] to reach more consumers and engage with them on a more regular and impactful basis. As research shows, this is clearly the way forward.”
Septiembre 08, 2015
More than a bit on the Side: potatoes get marketing boost in the United Kingdom
With a major new campaign to promote fresh potatoes across Britain and Ireland about to break, AHDB Potatoes and Bord Bia (the Irish Food Board) are calling on industry to get behind it and help change the way consumers think about potatoes.