The Potato Council is trying to garner support for its campaign to reclassify the tuber as a "supercarb"- recognising its "unique dual identity"as both carbohydrate and vegetable.
A petition is being put to Downing Street asking for such recognition amid what the industry body believes is widespread confusion about the health benefits of the spud.
Are the potato people on to something, or simply trying to bamboozle the health-conscious with a new but meaningless name?
BBC: Time to rethink the potato?
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