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Walkers
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Brand Description
Walkers is the market leader in the UK. The company is part of the Pepsico/Frito-Lay concern. Brand names include sensations, wotsits, potato heads, Doritos, Sunbites and quavers.
Products Offered
Product Types offered by this Brand
News for this Brand
March 14, 2012
PepsiCo potato chip brands surpass $10 billion in global retail sales
PepsiCo, Inc. today announced that its global 'Banner Sun' potato chip portfolio has grown to more than $10 billion in annual retail sales, anchored by Lay's, the world's largest food brand and the No. 1 potato chip brand globally.
March 12, 2012
Walkers Sunbites wins pack design award
Walkers Sunbites has won a Silver Design Business Association (DBA) 'Design Effectiveness' award for its new pack design. During the relaunch of Sunbites in 2011, the brand undertook a pack design change which has helped the growth of the brand to see...
September 28, 2011
Pepsico's Zero Waste to Landfill program saves money too
PepsiCo UK has now achieved Zero Waste to Landfill status at 11 of its major manufacturing sites, including Walkers in Leicester and Quaker Oats in Cupar. In 2008, PepsiCo UK revealed a number of commitments to grow sustainably and minimise its impact...
September 12, 2011
Walkers runs 'great British potato' crisp ad
Walkers has commissioned a new ad about the life of a potato crisp, in an effort to highlight the "three simple things"that make its potato snacks.
