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Walkers
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Brand Description
Walkers is the market leader in the UK. The company is part of the Pepsico/Frito-Lay concern. Brand names include sensations, wotsits, potato heads, Doritos, Sunbites and quavers.
Products Offered
Product Types offered by this Brand
News for this Brand
February 28, 2008
Top 100 UK Grocery Brands: Ethical consumerism takes hold
UK consumers are increasingly buying food and drink products for their ethical credentials, the Checkout Nielsen Top 100 Grocery Brands 2008 report reveals. The study from Talking Retail – compiled in partnership with global market research company N...
February 25, 2008
Walkers launches “Brit Trips” on-pack promotion
Walkers launches a massive on-pack promotion this month - designed to celebrate its home by offering consumers millions of pounds worth of savings off the best Britain has to offer - from theme parks to traditional pub lunches!With a massive £5 million...February 22, 2008
Muslims shocked to learn that potato chips may contain traces of alcohol
Senior Muslim figures have said that they are shocked that a number of Walkers snacks contain traces of alcohol and eating them is therefore against their religion. A tiny amount of alcohol is used in some products as a chemical agent to extract flavou...
February 20, 2008
UK Snack firms focus on Food Miles
Snack manufacturers Boots and Walkers are now focusing on locally sourced ingredients for certain product ranges, as scrutiny intensifies over food miles and their effect on the environment.Most companies are now aware that consumers are increasingly w...
