Pringles is a brand of potato and wheat-based stackable snack chips, owned by the Kellogg Company.
The snack was originally developed by Procter & Gamble (P&G), who first sold the product in 1967 - creating the stackable chips product category. Proctor and Gamble dates the launch as October 1968.
According to Proctor and Gamble, the "Pringles" name came about in the late 1960s, when the brand made a list of street names from a Cincinnati phone book that began with "P." Pringle Avenue in Finneytown (a Cincinnati suburb) was available for trademark, and its sound appealed to the brand.
The first Pringles were packaged in a tall, cylindrical metal can with a red wrapper. US National expansion was in May 1975. In 1991, Pringles were sold for the first time outside North America. Currently Pringles are sold in over 140 countries and Pringles are available in more than 100 different flavours.
P&G sold the brand to Kellogg's in 2012.
For fiscal 2014, Kellogg's reported a snacks sales of USD 6.5 Billion.
Pringles are manufactured in five factories around the world: Jackson, Tennessee; Mechelen, Belgium; Johor Malaysia; Kutno, Poland and Fujian, China.
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January 04, 2010
Pringles set to spice up UK snack sales
Pringles is adding another exotic variant to its repertoire of consumer favourites. Pringles Thai Sweet Chilli will be available in a 165g can from 11th January 2010.Thai Sweet Chilli is a hugely popular flavour that is currently growing value share o...
November 24, 2009
P&G 'donates air' not included in Pringles cans
To celebrate Pringles' "parade of 100 crisps"and less air than the leading bagged chips, Pringles' teams are coming to New York City on November 25 for 24 hours, to donate air not used in its cans for parade balloons this holiday season. Dur...
October 29, 2009
P&G sells less snacks in first Quarter;Overall Q1 Sales and EPS Exceed Expectations
Procter &Gamble Company (NYSE: PG) reported net sales of $19.8 billion for the July - September quarter which exceeded the Company's guidance. Organic sales growth was up two percent versus a guidance range of flat to minus three percent on better ...August 06, 2009
'100 Ways to Enjoy Pringles' Sweepstake in the US
Now that every Super Stack can comes with 100 even-crispier crisps, Pringles wants to celebrate by inviting U.S. fans to have fun and enter the "100 Ways to Enjoy Pringles"sweepstakes. From August 5 through September 11, Pringles lovers acro...
