Popchips, Inc. is a manufacturer of snacks prepared by "popping", rather than frying or baking. Popchips uses potato, rice and grain as ingredients.
Popchips inc was formed in 2007 and has seen tremendous growth since.
Popchips are now sold at over 30,000 retailers across North America and the UK, including Whole Foods Market, Safeway, Kroger, Target, Walgreens, Wegmans, Loblaws, select Costco locations, and online at store.popchips.com.
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February 21, 2013
Popchips: how they made their way into the snack isle
Keith Belling quit his job as a corporate lawyer at age 27 and spent the next 15 years running a series of businesses, including a restaurant chain and a website for small businesses. In 2005, he set out to create a new snack with one of his former em...
March 01, 2012
Popchips doing healthy sales, expanding to Britain
Popchips CEO Keith Belling didn't want to just make and sell a new brand of the same old snack;he wanted to create a whole new category. In the five years since Belling's company started making Popchips in San Francisco, it has become one of the faste...